political parties, suburbia, 300
politics, college seniors, 64–65
policy making, contributions of social science, 30
population, migration, 269
positivism, study of man, 25
postgraduate training schools, 109
pragmatism, American tradition, 21
prematurity, permanent, 396–397
Price, Lucien, Dialogues of Whitehead, 229 fn
Pride of Lions, A (Brooks), 271 fn
Printers Ink, advertising schools, 87
privacy, suburbanites, 351–353
productivity, morale, 57, 401
professional manager, 121, 125
professional-school movement, 96
profile charts, 193–197
projectism, foundations, 230–240
projective tests, 185–187, 191
Protestant Council of New York City, advice to radio speakers, quoted, 378
Protestant Ethic: American Dream, 4, 5–6; capitalism, 16; college seniors, 70; corporation trainee programs, 112, 113; decline, 14–22; divergence from the reality, 17; High Noon, 257; individualism, 9; middle class, 253 fn; morality identified with savings, 324; popular fiction (1870’s), 249; return to, 399; Social Ethic, clash, 161; top executives, 141; workers and employers affected by, 42
psychological consulting firms, growth of, 174–175
Psychological Corporation, 174
Psychological Testing, Essentials of (Cronbach), 189 fn
psychological tests, symptomatic, 38
psychology, courses in, 92–93
public relations: career choice, 74–75; Masters degree in, 86; social engineering, 26
Public Relations Journal, quoted, 26
Punch, 176
purchases, group-conditioned, 313–314
Purdue University, placement operation, 63–64
purposelessness, virtue of, 208
Pusey, Nathan, 90
Pushing to the Front, 253
R
relativism, ethical, 28
religion, segregating effect, 354
religious affiliations, suburbia, 301, 310
Remmers, H. H., 409 fn
Rensselaer Polytechnic’s Personnel Testing Laboratory, 175
replacement process, metropolitan centers, 274
research: academic, 217; committee-planning, 222–224; design, 224–226; fundamental versus applied, 218–219; independent researcher, 206; individual versus collective, 219–222; investment in, 205, 207, 218; organized, 222–223
“Research: The Long View,” quoted, 210–211
Research, Teamwork in (Bush and Hattery), 227
research team, self-ignition theory, 227
revolving credit, 327–328
Richardson, H. S., 114, 120 fn
Richter, Curt, quoted, 225
Riesman, David, 186, 396, 411
Roberts, David R., “Determinants and Effects of Executive Compensation,” 163 fn
Roberts, Walter, quoted, 226 robot, replacing all human endeavor, 26
Rockefeller Foundation: grants to individual research, 231; social-science research, 230
Roe, Anne, quoted, 211
Roethlisberger, F. S., Management and the Worker, 33 fn
rootlessness: industrial worker, 33; organization man, 268; problem of, 288
Roper, Elmo, attitude toward education, survey, 96–97
Rorschach Inkblot test, 173
Russia, false analogy with, 90–91
Russian Research Center, Harvard University, 233
S
sadism, vicarious, 254
Saint-Simon, Comte de, 25
salary, seniors’ disinterest, 70–71
Sales Management, corporation wives, 259 fn
sanctimonious materialism, 250–251
Sane Society, The (Fromm), 362
“Saturday Evening Post, The New Faith of the” (Brustein), 257 savings, suburbanites, 321–322
Schacter, Stanley, Social Pressures in Informal Groups, 346 fn
Schein, Harry, “The Olympian Cowboy,” 257 fn
scholars, communities of, 233
science, major questions, 229
Science, technical articles, authorship, 220
Science, The Counter-Revolution of (Hayek), 23 fn
science and technology, antithetical, 398
Science Research Associates, 174
sciences, basic, decline of, 81
Scientific American, 211; major questions in science, 229
scientific genius, anachronism, 47
scientism, 22–32; dominance, 31; ethical relativism, 28; example, 28; impact, 32; science-fiction writers, 31; Social Ethic, 23; underlying fallacies, 182
scientist: bureaucratization, 217–230; company oriented, 402; free research, 209–211, 215; need for independence, 211–212; relation to organization, 212–213
Scientists, Origins of American (Knapp and Goodrich), 92
Sears, Roebuck and Company: personality tests, 173, 174; profile charts, 194, 195
security, seniors’ interest in, 71–73
“Selective Service College Qualification Test, The Use of” (Chauncey), 84 fn
self-improvement books, 252–253
self-reliance, 18
self-sufficiency, doctrine of, 42
Shakespeare, William, 99
Shames, Priscilla, 282 fn
Shannon, Claude, 209
Shell Chemical Company, moving management group, 275 fn
Shell Development Corporation, industrial scientists, 208
Shinn, Charles, 293
shoplifters, Park Forest, 363 fn, 371
shopping centers, suburban, 316–317
Sklare, Marshall, 375 fn
small-business man, counterrevolutionist, 19
Smith, Gerald, 383, 385 fn–386 fn; quoted, 384
sociability, teaching of, 302
social-adjustment curriculum, 97
social barriers, community housing, 347–348
social engineering: ethics, determining, 28; prescriptions for the new society, 32; public relations, 26; social science, 27; United Nations, applied to, 30
Social Ethic: ambition, 156, 157; antithesis, denial of, 167; apotheosis, 392; applied to science, 205; basis of, 394; charge against, 396–398; concept, 6; conformity, 11; corporation trainee programs, 112; emphasis of, 12; groundwork, laying, 20–21; major propositions, 7; man’s obligation, 8; opiate, 166; personality tests, 171; Protestant Ethic, clash between, 161; scientism, 23; suburbanites’ impulse, 298; top executives, 141; universality, 9–10; web of friendship, 350
social laboratory, Park Forest, 331
“Social Mobility and Economic Advancement” (Foote and Hatt), 278 fn
Social Pressures in Informal Groups (Festinger, Schacter and Back), 346 fn
Social Problems of an Industrial Civilization (Mayo), 35
Social Psychology, Journal of, quoted, 190
Social Research, Inc., 216
social revolution, fruits of, 309
social science: methodology, 226; policy-making contributions, 30; research grants, 230–231, 232 fn; social engineering, 27
Social Science Research Council, 232
social sciences, college graduates, 81
social scientists, foundation grants, 234–239
Social System of the Modern Factory, 39
society: adaptive, 36; perfectibility, 22;
society as hero, 248–263
Socony-Vacuum Oil Company, company policy, quoted, 214
specialty made into a program, 86
Standard Oil Company of New Jersey, “Research: The Long View,” quoted, 210–211
“Stanines,” tests, 183–184
Stanley Home Products demonstrations, 354 fn
Steele, Lowell, “Personnel Practices in Industrial Laboratories,” quoted, 211, 212
Steffens, Lincoln, 250
Steinmetz, Charles Pro
teus, 137, 207
Stephenson, William, “Correction of the Clark-Owens Validation Study of the Worthington Personal History Technique,” 189
Sterne, Laurence, quoted, 25
Strang, Dr. Ruth, quoted, 391
students, passing score, percentages, 83 fn-84 fn
suburban classlessness, 298–312
suburban temper, 392
suburbanites, sense of community, 381
suburbs: age distribution, 342 fn; package, 10, 267, 280–281; social importance of small differences, 307–308
success, social demands, 158–159
Sunday school, importance to suburbanites, 380
Sunday Times, London, college graduate shortage, 111
survey courses, 95
survival of fittest, 14
Swift, Jonathan, 99
Symonds, Professor Percival M., 83
Syracuse University, business school, 87
T
talent, fight against, 228
tangible goals, absence of, 157, 159
Tannenbaum, Frank, 45; A Philosophy of Labor, quoted, 41, 42
Taylor, Frederick Winslow, scientific management principles, 34, 172
teacher education, 83, 98
Teacher in America (Barzun), 197–198
teacher salaries, Park Forest, 389–390
team articles, 219–221
teamwork, incubus of, 402
technicians: college graduates (1954–1955), 80, 81; generation of, 394
techniques, colleges seniors’ interest in, 67–68
technology, concentration in Big Business, 216
technology and science, antithetical, 398
Technology Review, The, 90
Temple Beth Sholom, Park Forest, 375
test: “Alpha,” 172; aptitude, 172, 182–183, 184; composite personality, 180–181; high score, rules for, 196–197; personality, 8, 9, 13, 38, 171, 173–179, 182, 184; questions, 188–191; reliability, 188; scores, interpretation, 185–187; validity, 189
tests of conformity, 182–201 Texas, University of, advertising education, 87
Thematic Apperception test, 173, 186
They Went to College (study), 269
Thimblin, Lucille, quoted, 382
Thompson, J. Walter, agency, advertisement, quoted, 17–18
Thoreau, Henry David, 27
Thorndike, Dr. Robert L., quoted, 190
thrift: advice of Henry Clews, 15; organization man, 17
Thurstone Temperament Schedule, 199, 406 fn
Tichenor, George, quoted, 90–91
Tocqueville, Alexis de, 5, 396; quoted, 395
togetherness, 46–59
tolerance, suburbanites, 357–358
Tolley, Howard, quoted, 227, 228
Tomorrow Is Already Here (Jungk), 399 fn
traditionalism and modernism, opposition between, 97
trailer-camp settlements, 319 fn
training programs: corporations, 110–112; post-graduate, 110–111
transients, organization men, 267–280, 295
Tynan, Richard, quoted, 165
U
undergraduates, scholastic aptitude tests, 83
“Unexpected Hero” (Horgan), 256
unified study courses, high-school, 388, 390–391
uniformities, surface, American life, 10
unions: instruments of governance, 42; social group, 41
Unitarian church, Park Forest, 372
united church movement, 378–379
United Nations, social engineering applied to, 30
United Protestant Church, Park Forest, 366–372, 379
United States, fluid society, 268
United States Army, draft deferment program, 83
United States Machine Corporation, corporation wives, 259 fn
UNIVAC, 31
Universal Card, tests, 175–176
universities, government research contracts, 219
Utilization of Scientific and Professional Manpower, Proceedings of the Conference on the, 84 fn
utopia, contemporary prescription, 45
Utopia, Ltd.(Orlans), 308 fn, 348 fn
Utopian communities, 7, 282
V
Values, A Study of (Airport, Vernan and Lindzey), 410 fn
Veblen, Thorstein B., 20, 250, 277
Vernan, Philip E., 410 fn
Veterans of Future Wars, 65
Vick Executive Development Program, 120 fn
Vick School of Applied Merchandising, 112–119
Victorious Attitude, The, 253
View from Fompey’s Head, The (Basso), 271 fn
vocationalism: increase, 79–81; saturation point, 96
Voegelin, Eric, 23 fn
W
Walz, Mona L., personnel study, 133 fn
Warner, W. Lloyd, 41, 45, 268; Big Business Leaders in America, 278 fn; Newburyport study, 38–40
Weber, Max, 4, 16
Weingarten, Murray, Life in a Kibbutz, quoted, 293
Weiss, E. B., 25; quoted, 26
Weiss and Geller, 284
welfare statism, 5
well-rounded man, 129–137
well-roundedness, goal of, 142
Wells, H. G., quoted, 294
Western Electric Company, Hawthorne plant study, 33–35
Westinghouse Electric Corporation: Management Development Personnel Code Card, 176; personality tests, 173
Wharton School of Finance and Commerce, 85, 88
What Makes an Executive (Ginzberg), 190 fa
Wheaton, William L., 346 fn Whitehead, Alfred North, 6; quoted, 229
Whitehead, Dialogues of (Price), 229 fn
Whitman, Walt, 46
Whittle, Frank, 223
Whitworth College, degrees in advertising, 87
Whyte, Launcelot Law, quoted, 216, 223
Whyte, William Foote, 54; quoted, 55
wife programs, corporations’, 258 wives: feeling of inadequacy, 363; social demands of success, 158–159
“Wives, In Praise of Ornery,” 259
Wolfle, Dael, “Distribution of Ability of Students Specializing in Different Fields,” 84 fn
Wolfe, Thomas, You Cant Go Home Again, 271 fn
Wolff, Mrs. Selma, 282 fa
Woman’s World (motion picture), 261; quoted, 262
women, slenderness progression, 317
work week, executives, 143–144 workers’ emancipation, 309
Worthington, R. E., “Personnel Assessment, New Technique for,” 189 fn
Worthington Personal History, construction, 191–192
“Worthington Personal History Blank, a Validation Study of the” (Clark and Owens), 189 fn
“Worthington Personal History Technique, A Correction of the Clark-Owens Validation Study” (Peck and Stephenson), 189 fn
Wouk, Herman, The Caine Mutiny, 243–248
Y
Yale University, demand for liberal arts student, 102
Yoder, Dale, personnel study, 133 fn
You Cant Go Home Again (Wolfe), 271 fn
Young, Robert, 153
fn Your Forces and How to Use Them, 253
Youth Research Institute, surveys, 70 fn, 71 fn, 72 fn