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    Secrets of Sand Hill Road

    Page 31
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      concentration of venture-backed companies in the US public markets since 1974: Gornall and Strebulaev, “The Economic Impact of Venture Capital.”

      Chapter Three: How Do Early-Stage VCs Decide Where to Invest?

      “I knew nothing about airlines”: “Herb Kelleher: Father of Low-Cost Airline Travel Dies at 87,” BBC News, January 4, 2019, https://www.bbc.com/news/world-us-canada-46755080.

      Chapter Four: What Are LPs and Why Should You Care?

      Financing a whaling venture: Tom Nicholas and Jonas Peter Akins, “Whaling Ventures,” Harvard Business School Case Study 9-813086, October 2012 (revised December 9, 2013).

      the 1930s passage of the Glass-Steagall Act: Kurt Jaros, “The Men Who Built America: J. P. Morgan,” Values & Capitalism,” http://www.valuesandcapitalism.com/the-men-who-built-america-j-p-morgan.

      the endowment tops $25 billion: Josh Lerner, “Yale University Investments Office: February 2015,” Harvard Business School Case Study 9-815-124, April 2015; Yale Investments Office, 2016 Yale Endowment.

      Chapter Six: Forming Your Startup

      $245 million in Uber equity paid to Waymo: Aarian Marshall, “Uber and Waymo Abruptly Settle for $245 Million,” Wired, February 9, 2018, https://www.wired.com/story/uber-waymo-lawsuit-settlement.

      US Congress passed in 2002 the Sarbanes-Oxley Act: Sarbanes-Oxley Act of 2002, July 30, 2002, https://www.govinfo.gov/content/pkg/STATUTE-116/pdf/STATUTE-116-Pg745.pdf.

      SEC began promulgating various rules: Nicole Bullock, “SEC Urged to Review Rules for Equity Market Trading,” Financial Times, March 30, 2017, https://www.ft.com/content/ac12e7b0-14c9-11e7-80f4-13e067d5072c.

      Chapter Eight: The Art of the Pitch

      for $1 billion: Megan Garber, “Instagram Was First Called ‘Burbn,’” Atlantic, July 2, 2014, https://www.theatlantic.com/technology/archive/2014/07/instagram-used-to-be-called-brbn/373815.

      Chapter Thirteen: In Trados We Trust

      Burbn later pivoted into the photo-sharing space: Garber, “Instagram Was First Called ‘Burbn.’”

      Trados raised a total of $57.9 million: In re Trados Incorporated Shareholder Litigation, 73 A.3d 17 (Del. Ch. 2013).

      “did not have a realistic chance of generating a sufficient return:” In re Trados Incorporated Shareholder Litigation, p. 111.

      Chapter Fourteen: Difficult Financings

      WARN Act: Worker Adjustment and Retraining Notification of 1988, https://www.law.cornell.edu/uscode/text/29/chapter-23.

      Chapter Fifteen: Exit Stage Left

      filing an IPO under the JOBS Act: Equity Capital Formation Task Force, From the On-Ramp to the Freeway: Refueling Job Creation and Growth by Reconnecting Investors with Small-Cap Companies (November 11, 2013).

      trading at nearly four times its IPO price: Shayndi Raice, Ryan Dezember, and Jacob Bunge, “Facebook’s IPO Sputters,” Wall Street Journal, updated May 18, 2012, https://www.wsj.com/articles/SB10001424052702303448404577411903118364314.

      ABCDEFGHIJKLMNOPQRSTUVWXYZ

      INDEX

      The page numbers in this index refer to the printed version of this book. The link provided will take you to the beginning of that print page. You may need to scroll forward from that location to find the corresponding reference on your e-reader.

      Note: Page numbers in italics refer to illustrations.

      accelerated vesting, 99–101, 186–187, 250–251

      Accel Partners, 39–40, 86–87, 137

      accredited investors, 35–36

      acquisitions, 248–257

      and board responsibilities, 254–257

      and employees’ job status, 251, 255

      and escrow accounts, 252–253

      and exclusivity periods, 253

      exit of VC following, 2

      and fiduciary duty questions, 226, 236

      and indemnification, 253

      and networking and building relationships, 248

      price and price protection in, 249

      and publicly traded companies, 259–260

      and shareholders’ approval, 252

      terms of, 249–254

      and Trados case, 224

      and vesting, 100, 250–251

      adaptability, value of, 136–137

      aggregate proceeds, 142, 278

      Airbnb, 45–46, 52, 127

      Amazon, 11, 25, 41

      Amazon Web Services, 12, 13, 271

      Andreessen, Marc

      and Andreessen Horowitz, 21–22, 270

      angel investing, 19

      on founders’ leadership capabilities, 47

      interview with, 12–13

      and LoudCloud, 12–13

      and Netscape, 14

      Andreessen Horowitz (a16z)

      active support exercised by, 3

      author’s experience at, 2, 8

      competitive differentiation of, 270, 273

      and evolution of VC industry, 270, 273

      founding of, 21–22

      growth of, 22

      angel investing. See early-stage financing/investors

      antidilution provisions in term sheets, 165–167, 193–196, 280–281

      Apple, 25, 41

      aspirin/vitamin analogy, 50

      asset classes, 29–30

      attorneys and law firms, 91, 102, 125, 286

      bankruptcies, 2

      banks and bankers

      and ensuring a good process in acquisitions, 229

      and initial public offerings, 260–261

      loans from, 26, 27–29, 54

      batting average of venture capital, 37–40

      BigFix, 46

      Black-Scholes option model, 78

      Blank, Steve, 45

      Bloodhound case, 236–239

      board of directors, 199–209

      and acquisitions (Revlon duties), 254–255

      and business judgment rule (BJR), 216–218, 222

      and CEOs, 171, 202–204, 207–209

      cofounders’ seats on, 97–98

      and common vs. preferred shareholders, 215–216

      and comparing finance deals, 198

      and compensation, 204–205

      and compliance and good corporate governance, 206–207

      and conflicts (see conflicts of interest)

      and D&O insurance, 183

      and drag-along provisions in term sheets, 182

      and dual fiduciaries, 201–202, 212

      duty of candor, 215

      duty of care, 211–212, 215, 217

      duty of confidentiality, 212–215

      duty of loyalty, 212, 215, 218

      and employee option pools, 205

      and entire fairness rule, 218–220, 222, 226–229

      good processes exercised by, 217–218, 229–230, 231, 237–238

      involvement of VCs on, 28

      and meeting agendas, 209

      and meeting minutes, 239

      networks of, 208

      overreach of, 207–209

      and preferred shareholders, 215–216

      private versus public, 200–202

      role in approving corporate actions, 204–206

      role in guiding strategic direction, 203–204

      term sheets on, 171–173, 281

      VC-specific roles on, 207

      bonds, 59, 60, 63

      branding, 258

      Breyer, Jim, 86

      bridge financing, 233

      Burbn, 130, 213

      business judgment rule (BJR), 216–218, 222

      Butterfield, Stewart, 137

      buyout funds and investors

      control exercised by, 16–17

      and economic incentives of GPs, 73

      and opportunity cost of money, 83

      as private equities, 57

     
    size of industry, 41

      and Yale University endowment, 62, 64

      Caldwell, Dalton, 213

      “calling capital,” 72, 75

      Campbell, Bill, 17–18

      candor, duty of, 215

      capitalization in term sheets, 154, 278

      capitalization tables, 190–196

      capital required for startups, 20, 270–271

      capped/uncapped notes, 143

      cardinal sins of venture capital, 44, 50–51, 179–180

      care, duty of, 211–212, 215, 217

      carried interest, 74–77, 82

      Carsanaro v. Bloodhound Technologies, 236–239

      Casado, Martin, 45, 131–132

      cash

      as deflationary hedge, 59, 63

      role of, 17–18

      and Yale University endowment, 63

      “cashless exercise option,” 184–185

      C Corporations, 92–94

      chief executive officers (CEOs)

      and board of directors, 171, 202–204, 207–209

      compensation of, 205–206

      and informal coaching by VCs, 207

      and over-involvement of VCs, 203

      of publicly traded companies, 268

      role of, 199

      strategic direction of, 203–204

      Chinese wall strategy for managing conflicts, 214, 215

      choosing a venture capital firm

      and ability to raise new funds, 67–68

      and life cycles of funds, 66–67, 68

      and state of fund, 84

      Cisco, 11

      clawbacks, 80–81

      closing the company, 243–246

      cloud computing, 20

      cofounders, 94, 96–101

      Columbus, Christopher, 53

      commodities investments, 58

      “common-controlled” boards, 172

      common stock/shareholders

      about, 93, 141

      and acquisitions, 252, 254–255

      and Bloodhound case, 236–239

      conversion of preferred shareholders to, 160–165, 177, 235, 280

      and dilution of equity, 154, 167

      and dividends, 155

      and drag-along provisions in term sheets, 182

      and fiduciary duty of board members, 211–215, 216, 231

      and liquidation preference, 157, 158

      representation of, on board, 171, 172

      separate vote for, 230

      and stock restrictions in term sheets, 181

      “company-first company” concept, 44–45

      comparable company analysis valuation method, 77–78, 79, 149–150

      comparing finance deals, 189–198

      and capitalization tables, 190–196

      and governance terms, 196–198

      compensation, 204, 244

      competing companies, 212–215

      competition for venture capital, 271–272

      compliance, maintaining, 206–207

      confidentiality

      addressed in term sheets, 285

      duty of, 212–215

      conflicts of interest

      anticipation/understanding of, 228, 230–231, 239

      and Bloodhound case, 237

      and duty of confidentiality, 213–214

      managing, 214, 215, 230–231

      resulting from a pivot, 213–214

      and Trados case, 222–226, 228

      “control” investments, 16–17

      conversion/auto-conversion to common shares, 160–165, 177, 235, 280

      convertible debt/notes, 142–147, 148, 233

      corporate pension funds, 55

      corporate structure for startups, 92–94

      corporate veil, protecting against piercing, 206–207

      co-sale agreements, 181

      creditors, 245, 246

      Credit Suisse First Boston, 12, 13

      crowdfunding, 36, 273, 274

      customer acquisition, 135–136

      D&O (directors & officers) insurance, 183, 284

      debt

      equity vs., 26–29

      and winding down the company, 246

      Decimalization and Regulation NMS (National Market System), 107

      deflationary hedges, 59, 63

      Delaware, 174

      difficult financings, 232–246

      and Bloodhound case, 236–239

      and bridge financing, 233

      and fiduciary duty questions, 232, 236, 237

      reducing/eliminating liquidation preferences, 234–236

      and reverse splits of stock holdings, 235–236

      success following, 239–242

      and winding down the company, 243–246

      See also down-round financing; recapitalizations

      dilution of equity

      about, 120

      and antidilution provisions in term sheet, 165–167, 193–196, 280–281

      balancing incenting against, 146–147

      and down rounds, 165–166, 167, 237

      and employee option pools, 240

      and pro rata investments, 178–180

      and reverse splits of stock holdings, 235–236

      Dimon, Jamie, 133

      discounted cash flow analyses, 150–153

      discount rates, 150–151

      distribution of returns for venture capital, 30–32, 31, 35, 38, 40

      diversification, 36

      dividends, 154–155, 279

      Dixon, Chris, 48

      “DLOM” (discount for lack of marketability), 77–78

      Doerr, John, 43, 112

      domestic equities, 61–62

      Dorsey, Jack, 133

      dot.com boom/bust

      and buyout investors, 16–17

      general outlook during, 9–11

      initial public offerings during, 9–10, 15

      and LoudCloud, 12–18

      and Nasdaq index, 10–11, 15

      pace of VC investment during, 10

      and public markets, 10–11

      and Yale University endowment, 64–65

      double-trigger acceleration, 186–187, 250–251

      down-round financing

      and Bloodhound case, 237

      defined, 165

      and dilution of equity, 165–166, 167, 237

      and fiduciary duty questions, 232, 236, 237

      and management incentive plans, 241–242

      purpose of, 234

      success following, 234, 239–242

      and winding down the company, 234

      drag-along provisions in term sheets, 182–183, 252, 284

      dual-class stock, 160, 168–169

      dual fiduciaries, 201–202, 212

      duty of candor, 215

      duty of care, 211–212, 215, 217

      duty of confidentiality, 212–215

      duty of loyalty, 212, 215, 218

      early-stage financing/investors (angels or seed investors)

      and convertible notes, 28, 144

      emergence of, 271

      of Horowitz and Andreessen, 19

      and Silicon Valley community (2007), 19

      as source of referrals for VCs, 125

      and valuation of startups, 153

      economic impact of venture-backed companies, 3–4, 41

      Edison, Thomas, 53–54

      Edison General Electric, 53–54

      egomania in founders, 47–48

      Electronic Data Systems (EDS), 18

      emerging growth companies (EGCs), 261–263

      employee option pools, 103–106

      board’s role in managing, 205

      and capitalization tables, 190–191

      fol
    lowing difficult financings, 240–241

      size of, 154, 177, 205

      employees

      cash-equity tradeoff of, 184, 185

      and common stock, 93

      compensation of, 244

      and employment offers in acquisitions, 251, 256

      and non-disclosure agreements, 187, 285

      rights to technologies created by, 187, 285

      and vacation policies, 244–245

      and valuation, 121–122

      and vesting, 183

      and WARN statutes, 243–244

      and winding down the company, 243–245

      endorsement of a company, venture capital as, 43–44

      endowments, 54–55

      entire fairness rule, 218–220, 222, 226–229, 237

      entrepreneurs

      and declining capital requirements for startups, 20, 270–271

      equity held by, 145

      goals/objectives of, 5

      and information asymmetry, 5, 140, 275

      power balance with VCs, 20–21

      role of, in venture capital, 29

      See also founders

      E.piphany, 12

      equity financing, 26–29

      equity partners agreement, 88–89

      escrow accounts, 252–253

      evaluation of early-stage companies, 42–52

      and company vs. product-first companies, 44–45

      and good ideas that look like bad ideas, 48

      and idea maze of founders, 49, 135

      and limited/imperfect data, 34, 42

      and market size, 50–52

      people/team considerations in, 43–48

      and products, 48–50

      evolution of venture capital industry, 270–273

      exclusivity periods, 253

      exiting options of venture-backed companies, 2. See also acquisitions; initial public offerings (IPOs)

      Facebook

      Accel Partners’ investment in, 39–40, 86–87

      initial public offering of, 264, 272–273

      and Instagram, 130

      product-market fit of, 45

      unprecedented success of, 272

      VC funding behind, 25, 41

      failed VC investments, 3, 37–38, 51

      failures, discussing, 131

      Federal Reserve, U.S., 11

      fiduciary duties

      and Bloodhound case, 236–239

      to debt holders, 246

      in difficult financing scenarios, 232, 236, 237

     


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